We are looking for an Internet Marketing Manager to promote Skyvia, a web service for data integration, backup, and management.
Responsibilities:
- Market research (researching content ideas, recent trends, competitors activities for generating ideas for online marketing strategy)
- Taking part in creating the online marketing strategy for the product (including SEO, PPC, SMM, and online partnership channels)
- Marketplaces and product catalogs management (keeping information up to date, tracking the positions, working on their improvement, tracking competitors’ activities)
- Product online reputation management (working with existing reviews, increasing their number)
- Crowd marketing (working with numerous Q&A sites and forums, searching for trending topics, and increasing product awareness)
- Search engine optimization (optimizing new site’s pages according to SEO best practices, tracking SEO metrics)
- Social media management (sharing product news, promotions, increasing awareness and reputation management)
Requirements:
- Technical background (or analytical mindset)
- Upper-intermediate English skills or higher
- Understanding the general principles of Internet marketing (SEO, PPC, SMM)
- Desire to constantly improve Saas product marketing and technical skills
- Team player
Nice to have:
- Basic knowledge of databases
- Basic knowledge of CRMs and other cloud business apps
- Experience with SEMRush, Ahrefs, Google Keyword Planner, SE Ranking